The Greenville-Pitt County Convention & Visitors Bureau (Visit Greenville, NC) is pleased to announce that Ce’Nedra Dillard has joined the Greenville-Pitt County Sports Commission (Play Greenville, NC Sports) team as their new Sports Sales Assistant.  

As Sports Sales Assistant, Dillard will work to identify, solicit, secure, and retain sports events for the Greenville- Pitt County Sports Commission by self-generating leads, participating in local, regional, and national travel, conferences, marketplaces and conventions. She will also work closely with event rights holders and business community members to strategically plan and provide service support to ensure that tournaments, competitions, programs, and events are successful while growing economic impact for the Greenville & Pitt County area.

“We are excited to have Ce’Nedra working with us to increase sports tourism in Greenville-Pitt County,” stated Andrew Schmidt, President & CEO of Visit Greenville, NC. “Her experience participating in travel sports and working with sporting event organizers will be a significant benefit in the role she will play within our sports commission.”

Born and raised in Greenville, Dillard graduated from East Carolina University in 2019 with a Bachelor of Science degree in Sports Studies, and worked as a lead marketing intern for ECU Athletics assisting in creating marketing materials and executing promotions for ECU Women’s Basketball and Soccer, leading intern teams, and assisting with game day operations and on-field/court activities for ECU Football, Basketball, Softball, and Baseball. She has also worked as a Site Supervisor and Scorekeeper for the Pitt County Community Schools & Recreation’s Pitt County Youth Volleyball program. Prior to joining Play Greenville, NC Sports, Dillard worked as the Assistant Studio Manager at Orangetheory Fitness in Greenville.

“I am excited to officially be a part of the Greenville-Pitt County Sports Commission,” stated Ce’Nedra Dillard, Sports Sales Assistant. “It has been amazing to watch my hometown grow and flourish over the years. I welcome the opportunity to continue positively impacting Greenville, while bettering the quality of life here through sports tourism for our current residents and our future visitors.”

Dillard enjoys spending time outdoors hitting the Greenville Greenway and visiting River Park North, and soaking up the local scene in Uptown Greenville while grabbing dinner with friends and family.


Ce'Nedra Dillard 2022 Play Greenville NC Sports